BEST BETS SEARCH ENHANCEMENT INTRODUCED BY THUNDERSTONE
Cleveland, Ohio, June 25, 2004 -- Web and intranet managers have a new
way to help users navigate their sites. The Thunderstone Search
Appliance "Best Bets" feature lets administrators easily designate
pages to be highlighted or forced to the top within regular search
Best Bets provides, in effect, a private version of the sponsored
listings familiar to web search engine users. The difference is that
on one's own web site, there are no placement fees! Best Bets is
available now in the Search Appliance as well as in Thunderstone's
Thunderstone developed Best Bets in response to the increasing
complexity of customer intra-nets and web sites. When common searches
return hundreds or more result links within your site, the pages
considered best by management may differ from those ranked highest by
relevance algorithms. Best Bets provides management a simple way to
influence results in advance -- and to change the ranking settings at
Best Bets can be used to create suggested links, or to promote specific
URLs so they stand out from the main results. There is no limit to the
number of pages or search phrases that may be stored. A single phrase
may link to multiple pages and vice-versa.
"It's like advertising your own content on your own site," said Doran
Howitt, Thunderstone Vice President, Marketing. "If you advertise on
web search engines, you probably should be advertising your content
within your own site search too!
The Thunderstone Search Appliance is a turn-key solution designed for
easy deployment and administration on intra-nets or web sites. The
Search Appliance indexes most document formats including word processor
Thunderstone Software LLC is a pioneer of search engine technology,
providing text retrieval products to industry, government, and
educational institutions since 1981.
Thunderstone's Texis software is at the heart of the Search Appliance.
Texis is the most versatile platform for search application
development, uniquely integrating natural language and relevance
ranking with structured SQL relational database indexing. Texis is
ideal for search requirements where large result sets must be sorted by
metadata values or grouped into categories.
Applications of Thunderstone technology include: publishing; catalogs;
classified advertising; document management; text mining;
categorization; and intelligence. Thunderstone's products are used on
thousands of web sites worldwide. Major customers include eBay,
Corbis, QVC, About.com, ZDNet, and HotJobs. For more information,
visit http://www.thunderstone.com or call +1 216-820-2200.
"Texis" and "Thunderstone" are registered trademarks of
Microsystems Inc. "Flash" is a trademark of Macromedia Inc.